Get More Revenue From Your Losing A/B Tests With a Free Review
Did you know that majority of A/B tests fail to get a winning result? The average win rate is only 12% for users of a popular A/B testing tool, and even the best CRO agency has only an average 40% win rate.
The biggest reasons for these failures are often due to incorrect targeting, lack of triggers, or suboptimal test reviews, even if it’s a great test idea based on insights. These are mistakes even A/B testing pros make, so this means there’s a good chance you or your CRO agency are experiencing them too, without even realising.
I’m offering a free 30-minute review of one of your recent underperforming A/B tests to help turn it into a winner that increases your conversion rate and revenue.
How I Optimize Your Underperforming A/B Test Result
During the live review of one of your A/B tests, these are the key areas I cover with you:
- Commonly found element visibility trigger issues
- SRM (sample ratio mismatch) problems
- Test metrics and segmentation opportunities
- Your source and insights for the test idea
To get started, you need to provide details of an A/B test that has underperformed for you. This should include your test hypothesis, the variations, who it was targeting, how it was triggered, and what the test results were.
What You Will Get From My Free Expert Review
This is what you will learn about your A/B test during the review:
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Easy to understand reasons for why your test underperformed
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Recommendations for better test metrics or segmentation
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An evaluation of how well you or your CRO agency are performing
- Actionable ways to re-run the test to increase your revenue