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User-Focused A/B Testing For Improving Your Website Conversion Rate
Last updated June 28, 2023 by Rich Page
There are three major problems with A/B testing for improving websites: It doesn’t tell you why your visitors preferred the winning version. It only tells you which version won (if any). It doesn’t give you…
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‘Fix Broken Shit First’ Optimization For Improving Any Website
Last updated November 1, 2022 by Rich Page
There is an excellent new technique for quickly improving revenue and conversion rates for any website. It’s called ‘Fix Broken Shit First’ website optimization. And it works very well — fixing the most common broken…
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The Most (and Least!) Important Elements that Impact Your Website Conversion Rate
Last updated April 10, 2023 by Rich Page
There are now 100’s of elements to consider when improving your website conversion rate and sales. And it’s not just about A/B testing any more, there are many newer conversion rate optimization (CRO) techniques to…
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The Best Google Optimize Alternatives From A CRO Expert
Last updated September 18, 2023 by Rich Page
Google Optimize is the most used A/B testing tool. But Google announced they will sunset it and it can no longer be used after Sept 30th 2023. Many online businesses are therefore now asking which…
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